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Too many times, we have encountered the difficulty of generating viable IT business leads in today's increasingly competitive business market. But still, IT lead generation is a fact of life for many IT and technology-based firms. We all know that this is a business necessity. The more B2B leads that you are able to generate, the more customers will come in. And the more customers you have, the higher your sales and revenue figures. Who would not want that? That is why it is necessary to get people skilled in generating IT leads. But what kind of skills is needed here? Simply put, you need marketers knowledgeable in both sales and technical details.

And what is that "you're the one calling for help so you must be the idiot" attitude all about? Clearly, anyone who can make it through the telephone maze to actually speak with a live tech support representative has proven that she isn't stumped easily.



You must consider outsourcing IT services especially if your business simply can not perform without IT. By outsourcing, you can discuss with your I.T support Sale lake city provider Service Level Agreements or SLA so you will be sure that they support and keep your IT infrastructure maintain its high standard and be accountable if something went wrong.

Yes, it is possible. You can have sales people who are both sales-oriented as well as technically knowledgeable about your products or services. What they need to do is to come out of their comfort zones. They need to improve their knowledge base and skills when it comes to the tech support I.T aspects of their IT products and services. The focus here is in the message. If you use a more corporate-oriented sales message on engineers or executives more attuned to technical details, you really are not going to generate any B2B leads this way. You will need to approach your marketing campaign differently.

How many customers does this leave unhappy. Even one is too many. By all means have your tech team help out with internal Managed I.T support uttah. issues, but only after all customer facing issues have been resolved. In the meantime an outsourced support team can do the grunt work for the rest of your staff.

The problem is that far too many business owners call in external help too late. Just imagine. What is the point in hiring the best ship consultants to save your sinking ship after she hit an iceberg and is already 9/10 under water?

So in the next few years, your computer will become like any other major appliance. The maintenance and care of its few "moving" parts will become your sole responsibility, warranty or not. When was the last time you saw a refrigerator repair guy?

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